Social media marketing basics

Social media can feel overwhelming. With so much noise and so many platforms, where do you start? The truth is, a great social media strategy can transform how you connect with customers and help to grow your business. The reach and accessibility of social media platforms are unprecedented. They connect businesses with a vast audience, in real-time. Besides their broad reach, social media platforms also serve as a valuable tool…  Read more

Managing morale during times of change

Change is inevitable in any business, but it’s rarely easy—especially when it comes to managing morale. Whether you’re restructuring your team, implementing new processes, or pivoting your business strategy, major transitions can leave employees feeling uncertain, disengaged, or even overwhelmed.  If you’re a change leader or small business owner, you’re probably asking yourself, “How can I guide my team through this while keeping morale intact?” You’re in the right place.…  Read more

Develop an effective employee training program

Successful businesses don’t just invest in tools and innovation—they invest in their people. An employee training program is a strategic way to empower your team, close skill gaps, and cultivate loyalty. But where do you even begin to craft a program that truly makes an impact? This guide will walk you through actionable steps to develop an effective employee training program that aligns with your business needs and leaves your…  Read more

Why ‘The 7 Habits of Highly Effective People’ is still a must-read

It’s amazing how some books stand the test of time. Stephen Covey’s The 7 Habits of Highly Effective People is one of those. Although it was first published over three decades ago, its lessons are still incredibly relevant for business owners. You might wonder – how do these habits fit into today’s landscape of changing trends, tight deadlines, and constant distractions? The short answer is, they’re timeless because they focus…  Read more

The human advantage: thriving in a tech-driven world

We are currently witnessing a remarkable transformation driven by artificial intelligence (AI) and automation. While these advancements promise to enhance efficiency and speed, business owners must recognise the enduring importance of soft skills in their teams for long-term success and competitiveness. The World Economic Forum’s Future of Jobs Report highlights the disruption of skills we will see in the coming years, pinpointing critical competencies for future success: Analytical thinking Creative…  Read more

Navigating financial metrics: Why the Current Ratio is key for your business

Ever felt like the term “current ratio” sounds like something straight out of a high school mathematics class that you’d rather forget? You’re not alone. But here’s the thing – understanding the current ratio can be a game-changer for managing your business’s financial health. Here’s a simple breakdown. What is the Current Ratio? In the simplest terms, the current ratio measures your business’s ability to pay off its short-term obligations…  Read more

Tired of chasing payments? Handy tips for managing your receivables

Running a small business is a constant juggle, and one of the more frustrating tasks is managing your receivables. How often have you found yourself waiting on overdue invoices, wondering if you’ll have enough cash flow to cover next month’s expenses? If this sounds familiar, you’re not alone. Many small business owners struggle with keeping their accounts receivable in check, which can ultimately impact their business’s health and sustainability. In…  Read more

Creating a culture of accountability: How to be a High Performance Leader

In any successful operation, accountability is the bedrock upon which trust and performance are built. At the heart of this dynamic are leaders who not only demand accountability from their teams but also embody it in their leadership style. Here’s how they maintain a culture of accountability: 1. Communicate and uphold high expectations Accountability is a framework that helps individuals understand what is expected of them, ensuring they meet expectations…  Read more

The heart of the matter – succession planning for the family business

Succession planning in a family business is a complex and often emotional process that involves more than just passing on company control to the next generation. It requires careful preparation, open communication, and a deep understanding of the emotional dynamics at play. Effectively managing these emotional dynamics is crucial to ensure both family harmony and business continuity. Understanding emotional dynamics Family businesses are a unique blend of personal and professional…  Read more

Network smarter using some of LinkedIn’s latest features

For small business owners, leveraging LinkedIn can be a powerful strategy. Unlike platforms that primarily focus on casual interactions, LinkedIn fosters an environment specifically designed for networking, collaboration, and business growth. By using LinkedIn’s latest features small business owners can effectively showcase their expertise, build a robust professional network, and engage with potential clients or partners in a meaningful way. The benefits of using LinkedIn include the opportunity to establish…  Read more

Unlock Sales Success

A solid sales strategy will help you consistently grow your business. It will give you a framework for generating more leads, closing more deals, and ultimately increasing your revenue. From nurturing existing accounts to thought leadership and effective pricing discussions, here are some actionable steps for a winning sales strategy. Nurture existing accounts:  Schedule regular check-ins with current customers to maintain relationships.  Use social media to engage with customers through…  Read more

Protect your business: Outsmart fraud before it hits!

Many small business owners continue to become increasingly concerned about fraud. According to SAP Concur, a staggering 85% of businesses surveyed expect the risk of fraud to continue to drastically escalate. Making matters worse, many fraudulent acts originate from within businesses themselves. Below you will find some essential internal controls that you can implement to safeguard your business and mitigate the risk of financial mismanagement and fraud. 1. Segregation of…  Read more

How to use data to drive growth

Data is more accessible than ever. But how can small businesses leverage it effectively to drive growth? Let’s explore data-driven strategies that can help you make informed decisions, improve customer experiences, and ultimately, boost your bottom line. Why data-driven strategies matter Data-driven strategies are essential for businesses seeking to remain competitive and achieve sustainable growth. These strategies enable businesses to make informed decisions based on real-time insights rather than relying…  Read more

Avoid a cash flow crisis with these simple tips

Managing cash flow is crucial for small business owners. Even if your business is profitable, poor cash flow management can create significant challenges. In this guide, we’ll share practical tips to help you avoid a cash flow crisis and ensure your business remains financially healthy. Understanding cash flow Cash flow refers to the money moving in and out of your business. Cash inflows come from sales, interest earned, and investments.…  Read more

Launching a business? Ask these 9 questions first

Starting a new business can be incredibly exciting, but it’s important to thoroughly evaluate your business idea before taking the plunge to ensure you’re creating a sustainable and successful venture. To get started, here are 9 questions to consider as part of an overall evaluation process. Save yourself money, time, and heartache down the line by investing a little time now. What customer problem does your business solve? Your business…  Read more

Navigating financial pressure: a guide to asset liquidation for your business

Every business encounters financial challenges at one point or another. But when the going gets tough, just remember that you’re not without options. One practical strategy that can help you weather the storm is asset liquidation. Asset liquidation is a process of converting your business’s tangible or intangible assets into cash, providing you with the vital liquidity to bridge financial gaps until your business recuperates. However, this strategy demands careful…  Read more

Financial statements showdown: what each report shows you about your business

Understanding financial statements might sound daunting, but it’s crucial for small business owners to stay on top of their game. Each financial report offers unique insights into different aspects of your company’s health. This listicle will break down the essentials, helping you make informed decisions and ultimately steer your business toward success. 1. Balance sheet What is it? The balance sheet provides a snapshot of your company’s financial position at…  Read more

Getting approved: What your bank really wants!

If your company is experiencing rapid growth, you might find yourself navigating a good news/bad news situation: while your sales figures climb, managing cash flow becomes increasingly complex, pushing you to seek additional financing to meet the rising demand. Consider this scenario: A well-known retailer expresses interest in your products, presenting an exciting opportunity that could significantly elevate your business. However, they have a requirement: they want a substantial discount…  Read more

Testimonials that speak volumes: how to showcase your success stories

In a crowded marketplace, standing out can be a real challenge. One of the most powerful tools at your disposal is the testimonial—a genuine account of your customers’ positive experiences with your business. These success stories not only build trust and credibility but also can significantly boost your sales and brand reputation. If you’re a small business owner looking to harness the power of testimonials, this guide is for you.…  Read more

Transform your workplace: the secret power of active listening revealed!

In the hustle and bustle of managing a small business, it’s easy to overlook one of the most powerful tools at your disposal—active listening. While it might sound simple, mastering the art of active listening can transform your workplace, enhance relationships, and significantly impact your business’s success. What is active listening? Active listening goes beyond merely hearing words; it involves fully understanding, interpreting, and responding to the conversation. Heather R.…  Read more

Want to grow your business? Our Free Resources will Help